StudioThinktank, Work

Palace Arcade
A neon inspired identity for Western Australias first barcade chain







PALACE ARCADE
Identity, Design, Fitout

2018

Palace Arcade approached StudioThinktank to create a scalable brand identity system for a series of Arcade style bars.
We worked closely with the owners to bring the idea to life, creating a bold 1980s inspired logotype.
StudioThinktank® worked on the vision for the interior of the flagship bar, located on Perths busy Beaufort Street designing a 10 foot high monotype poster wall at the rear of the venue, hand painted branding elements throughout and an intricate feature wall in the basement.

The basement feature wall features iconic arcade game characters embroiled in pizza combat, with a series of neon flex signs creating motion along the wall in the form of light and colour. The venue opened to rave reviews and has had national television coverage throughout Australia for its brilliant concept and execution.

StudioThinktank - Creative Direction, Design
Michael Hartley - Illustration





THE ART GALLERY OF WESTERN AUSTRALIA

The Art Gallery of Western Australia

Identity


LABRINTH
Labrinth

Identity, Direction


KOFA

Kofa

Identity, Direction


ROAM FESTIVAL

Roam Festival

Identity, Direction


ORIGIN FESTIVAL 2016

Origin Festival 2016

Identity, Direction


SHOCKONE FOLLOW ME

ShockOne, Follow Me

Identity, Direction, Motion


STREETX

StreetX

Identity


ZHU & THE BLOODY BEETROOTS

ZHU + The Bloody Beetroots

Art Direction, Motion


A DARK MACHINE

ShockOne, A Dark Machine

Identity, Direction


PALACE ARCADE

Palace Arcade

Identity


SHOCKONE HARDWIRED

ShockOne, Hardwired

Art Direction, Motion


THE BLOODY BEETROOTS

The Bloody Beetroots

Identity


SET30 STUDIO

Set30 Studio

Identity


VARIOUS

Various Works

Identity, Direction, Design




StudioThinktank®
Suite 10, 329 Murray St
Perth WA
Australia 6000

︎ ︎


©ThinkTank Design (WA) Pty Ltd 2022



StudioThinktank®
Suite 10, 329 Murray St
Perth WA
Australia 6000


+61 414 239 484
scott@thta.co

︎ ︎


©ThinkTank Design (WA) Pty Ltd 2022