A Decade of Origin (2016)
— Art Direction


Art direction for the ten year anniversary of Origin NYE Festival in Perth Australia. 

Thinktank created a concept taking inspiration from simulation theory, working to create a physical artifact, utilising project various lighting effects and camera techniques to make it feel like it was created in a digital 3d space.

All imagery and motion used in the campaign was completely in camera. The campaign won bronze at the 47th Media & Interactive Design Awards
Team
Scott Mellor [StudioThinktank] - Art Director
Adam Borrello - Video Production
Sean Finney - Video Production



L1, 68 King St
Perth WA 6000
Australia

scott@thinktankdesign.com.au

+61 414 239 484
©Thinktank Design (WA)Pty Ltd 2019